Citeman Network Article Repository |  |
- Organizational Buyer Behaviour
- Organization and Working
- Right Balance of Work Life through Technology
| Organizational Buyer Behaviour Posted: 17 Dec 2011 12:33 AM PST There are four broad categories of factors that influence organizational buyer behavior: environmental, organizational, interpersonal and individual. Understanding these factors is critical to the marketer in preparing an effective marketing strategy. Environment factors Seven environmental factors influence organizational buyers: physical, technological, economic, political, legal, ethical, and cultural. The physical environment includes factors such as the climate [...]
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| Posted: 17 Dec 2011 12:09 AM PST Routines in an organization i.e. work are actions for undertaking tasks covered in a mixture of technologies, formal procedures, and informal habits. Importantly routines are seen as evolving in the light of experience that become the mechanisms that conduct the lessons of history. It means routines have an existence independent of particular personnel and new [...]
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| Right Balance of Work Life through Technology Posted: 16 Dec 2011 11:56 PM PST Most employees approximately 85-90% are leading a life with family and may require some time to spend with their family and in short a better work life. This time is apart from the time they have to spend on work. Technology can help attain work life balance and organizations can help employees in setting the [...]
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